{"id":34459,"date":"2025-07-22T17:46:51","date_gmt":"2025-07-22T15:46:51","guid":{"rendered":"https:\/\/ecf-formations.fr\/?post_type=product&#038;p=34459"},"modified":"2026-05-04T11:43:49","modified_gmt":"2026-05-04T09:43:49","slug":"prendre-la-parole-sur-linkedin","status":"publish","type":"product","link":"https:\/\/ecf-formations.fr\/index.php\/produit\/prendre-la-parole-sur-linkedin\/","title":{"rendered":"PRENDRE LA PAROLE SUR LINKEDIN"},"content":{"rendered":"\t\t<div data-elementor-type=\"product-post\" data-elementor-id=\"34459\" class=\"elementor elementor-34459\" data-elementor-post-type=\"product\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51c058f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51c058f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-907fed6\" data-id=\"907fed6\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a835095 elementor-widget elementor-widget-heading\" data-id=\"a835095\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PRENDRE LA PAROLE SUR LINKEDIN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e7deaa elementor-align-center elementor-widget elementor-widget-button\" data-id=\"9e7deaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#inscription\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Je m'inscris<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8dd540c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8dd540c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-b26813f\" data-id=\"b26813f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b86a477 elementor-widget elementor-widget-heading\" data-id=\"b86a477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Dur\u00e9e de la formation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-303c921 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"303c921\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-091e24e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"091e24e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>07H30<\/strong><\/p><p>Formation \u00e9galement disponible en intra.<\/p><p>Nous contacter : 01 47 42 55 74<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-b5da727\" data-id=\"b5da727\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c39865 elementor-widget elementor-widget-heading\" data-id=\"7c39865\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Animateur<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67da7ca5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"67da7ca5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02bc6e7 elementor-widget elementor-widget-text-editor\" data-id=\"02bc6e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Julie CABOT<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-f151743\" data-id=\"f151743\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d9d520 elementor-widget elementor-widget-heading\" data-id=\"9d9d520\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Publics<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cef280 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4cef280\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c2f920 elementor-widget elementor-widget-text-editor\" data-id=\"6c2f920\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Experts-comptables<\/p><p>Commissaires aux comptes\/ associ\u00e9s et collaborateurs de cabinets<\/p><p>Responsables de la communication ou toute personne charg\u00e9e de d\u00e9velopper la visibilit\u00e9 du cabinet<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-83b2c59\" data-id=\"83b2c59\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a915d9c elementor-widget elementor-widget-heading\" data-id=\"a915d9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FORMAT<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d20076 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9d20076\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2b0912 elementor-widget elementor-widget-text-editor\" data-id=\"a2b0912\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pr\u00e9sentiel<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-b2e1776\" data-id=\"b2e1776\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-753f68a elementor-widget elementor-widget-heading\" data-id=\"753f68a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NIVEAU<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cdbdb7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7cdbdb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ec0f60 elementor-widget elementor-widget-text-editor\" data-id=\"0ec0f60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>FONDAMENTAUX<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-16 elementor-top-column elementor-element elementor-element-ee8b51c\" data-id=\"ee8b51c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0776706 elementor-widget elementor-widget-heading\" data-id=\"0776706\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PRE-REQUIS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fff3542 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fff3542\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-641ca13 elementor-widget elementor-widget-text-editor\" data-id=\"641ca13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Disposer d\u2019un compte LinkedIn (m\u00eame peu actif)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-aa292c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"aa292c9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a440af\" data-id=\"7a440af\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-513a1dd elementor-widget elementor-widget-spacer\" data-id=\"513a1dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d70f99b elementor-section-content-top elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d70f99b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e0a37cc\" data-id=\"e0a37cc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6188618 elementor-widget elementor-widget-heading\" data-id=\"6188618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Objectifs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e4a8ad elementor-widget elementor-widget-text-editor\" data-id=\"6e4a8ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00c0 l\u2019issue de cette formation, les participants seront capables de :<\/p><p><strong><strong>Conna\u00eetre et comprendre<\/strong><\/strong><\/p><ul><li>D\u00e9crire les <strong>enjeux<\/strong> et les <strong>principaux leviers<\/strong> de LinkedIn pour un cabinet d\u2019expertise comptable ou de commissariat aux comptes<\/li><li>Identifier les <strong>contraintes d\u00e9ontologiques<\/strong> et les bonnes pratiques associ\u00e9es<\/li><\/ul><p>\u00a0<\/p><p><strong><strong>Appliquer et analyser<\/strong><\/strong><\/p><ul><li>Optimiser leur <strong>profil personnel<\/strong> et comprendre les diff\u00e9rences essentielles entre une page personnelle et une page entreprise<\/li><li>D\u00e9finir une <strong>ligne \u00e9ditoriale<\/strong> en lien avec leurs objectifs (gagner des clients, renforcer la marque employeur, d\u00e9velopper leur influence).<\/li><li>Analyser l\u2019efficacit\u00e9 de leurs posts (pertinence, structure, engagement) et ajuster leurs publications en cons\u00e9quence.<\/li><\/ul><p>\u00a0<\/p><p><strong><strong>\u00c9valuer et cr\u00e9er<\/strong><\/strong><\/p><ul><li>R\u00e9diger des posts <strong>percutants<\/strong> et structur\u00e9s, en appliquant les techniques de copywriting adapt\u00e9es \u00e0 LinkedIn<\/li><li>Concevoir un <strong>planning \u00e9ditorial<\/strong> mensuel, coh\u00e9rent avec la strat\u00e9gie globale du cabinet<\/li><li>Mettre en \u0153uvre une <strong>d\u00e9marche proactive de r\u00e9seautage<\/strong> (commentaires, messages priv\u00e9s, interactions cibl\u00e9es)<\/li><\/ul><p>\u00a0<\/p><p>En d\u00e9veloppant ces comp\u00e9tences, les participants pourront <strong>accro\u00eetre leur notori\u00e9t\u00e9<\/strong>, <strong>attirer de nouveaux clients<\/strong> et <strong>renforcer leur marque employeur<\/strong>, tout en respectant les principes de d\u00e9ontologie propres \u00e0 leur profession.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-91ecff4\" data-id=\"91ecff4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-198193e elementor-widget elementor-widget-spacer\" data-id=\"198193e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d59148 elementor-widget elementor-widget-heading\" data-id=\"0d59148\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Contexte et probl\u00e9matiques<\/b> li\u00e9s \u00e0 la formation <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bd1448 elementor-widget elementor-widget-text-editor\" data-id=\"3bd1448\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Dans un secteur o\u00f9 la concurrence s\u2019intensifie et o\u00f9 la visibilit\u00e9 en ligne est devenue essentielle, <strong>LinkedIn<\/strong> se pr\u00e9sente comme un levier strat\u00e9gique pour les cabinets d\u2019expertise comptable et de commissariat aux comptes.<\/p><ul><li><strong>Attirer de nouveaux clients<\/strong> et fid\u00e9liser une client\u00e8le existante<br \/><br \/><\/li><li><strong>D\u00e9velopper sa marque employeur<\/strong> pour recruter et conserver les meilleurs talents<br \/><br \/><\/li><li><strong>Asseoir son autorit\u00e9<\/strong> et son image d\u2019expert dans un domaine pr\u00e9cis<\/li><\/ul><p>Pourtant, de nombreux professionnels h\u00e9sitent \u00e0 prendre la parole sur LinkedIn :<\/p><ul><li><strong>Peur du regard des pairs<\/strong> ou d\u2019un manque de l\u00e9gitimit\u00e9<br \/><br \/><\/li><li><strong>Contraintes d\u00e9ontologiques<\/strong> li\u00e9es \u00e0 la profession (confidentialit\u00e9, neutralit\u00e9, etc.)<br \/><br \/><\/li><li><strong>Manque de temps et de m\u00e9thode<\/strong> pour animer r\u00e9guli\u00e8rement un profil ou une page<br \/><br \/><\/li><\/ul><p>Cette formation r\u00e9pond \u00e0 ces besoins en proposant un <strong>cadre concret<\/strong> et <strong>des outils pratiques<\/strong> pour optimiser son profil, d\u00e9finir une ligne \u00e9ditoriale coh\u00e9rente, publier efficacement et g\u00e9rer ses interactions de mani\u00e8re professionnelle.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-24b2397 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"24b2397\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9ed6fc5\" data-id=\"9ed6fc5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6670fdb elementor-widget elementor-widget-spacer\" data-id=\"6670fdb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-36494cb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"36494cb\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-84eacc7\" data-id=\"84eacc7\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e5f52df elementor-widget elementor-widget-heading\" data-id=\"e5f52df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>programme <\/b> de la formation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b9deed2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b9deed2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-784a569\" data-id=\"784a569\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a629f8a elementor-widget elementor-widget-text-editor\" data-id=\"a629f8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Introduction &amp; objectifs\u00a0<br \/><\/strong><\/p><ul><li>Objectifs de la journ\u00e9e : d\u00e9velopper sa visibilit\u00e9, gagner en autorit\u00e9, attirer clients et talents<br \/><strong>Ice breaker : usages actuels de LinkedIn <\/strong><\/li><li>Sur deux couleurs de post-it :<ul><li>Ce que vous faites d\u00e9j\u00e0 (m\u00eame occasionnellement)<\/li><li>Ce que vous aimeriez faire ou exp\u00e9rimenter<\/li><\/ul><\/li><li>Restitution br\u00e8ve : mutualiser les questions et freins principaux<\/li><\/ul><p>\u00a0<\/p><p><strong>Pourquoi LinkedIn ?\u00a0<\/strong><\/p><ul><li>Chiffres cl\u00e9s : nombre d\u2019utilisateurs, engagement, port\u00e9e possible<\/li><li>Alignement avec la strat\u00e9gie du cabinet :<ul><li>Marque employeur<\/li><li>Prospection clients<\/li><li>Construction d\u2019une image d\u2019expertise (authority building)<\/li><\/ul><\/li><\/ul><p><strong>D\u00e9ontologie et contraintes sp\u00e9cifiques<\/strong><\/p><ul><li>Confidentialit\u00e9 et devoir de r\u00e9serve : quelles informations peut-on partager ?<\/li><li>Conseils professionnels sur les r\u00e9seaux : la fronti\u00e8re entre communication et conseil ill\u00e9gal<\/li><li>Exemples de contenus autoris\u00e9s \/ \u00e0 \u00e9viter<\/li><\/ul><p>\u00a0<\/p><p><strong>Personal branding &amp; optimisation du profil\u00a0<\/strong><\/p><ul><li><strong>Pourquoi le personal branding ?<\/strong> : le levier le plus efficace pour un cabinet<\/li><li>Pr\u00e9sentation des rubriques cl\u00e9s d\u2019un profil LinkedIn (photo, banni\u00e8re, r\u00e9sum\u00e9, exp\u00e9rience, etc.)<\/li><li><strong>Atelier : relecture crois\u00e9e <\/strong><\/li><li>Conclusion : un profil optimis\u00e9 = une v\u00e9ritable page de vente<\/li><\/ul><p><strong>D\u00e9finir sa ligne \u00e9ditoriale<\/strong><\/p><ul><li>Les 3 grands objectifs : clients, marque employeur, autorit\u00e9<\/li><li>Choisir sa cible et ses \u201cpiliers de contenu\u201d (ex. : actualit\u00e9s m\u00e9tiers, coulisses du cabinet, astuces comptables\u2026)<\/li><li>Structurer la ligne \u00e9ditoriale autour de la strat\u00e9gie (TOFU-MOFU-BOFU, storytelling\u2026)<\/li><\/ul><p>\u00a0<\/p><p><strong>R\u00e9diger un post efficace\u00a0<\/strong><\/p><ul><li>Les \u00e9l\u00e9ments-cl\u00e9s d\u2019un post percutant : accroche, un sujet par post, structure (PAS, AIDA, storytelling), call-to-action<\/li><li>Copywriting adapt\u00e9 \u00e0 LinkedIn : ton professionnel vs. proximit\u00e9, usage des \u00e9mojis, hashtags\u2026<\/li><li><strong>Comment utiliser l\u2019IA <\/strong>sans perdre son authenticit\u00e9<\/li><\/ul><p>\u00a0<\/p><p><strong>Publier r\u00e9guli\u00e8rement : planning \u00e9ditorial (30 minutes) <\/strong><\/p><ul><li>Importance de la r\u00e9gularit\u00e9 : 1 post par semaine minimum, 3 si l\u2019on vise un fort impact<\/li><li>Construction d\u2019un calendrier mensuel : r\u00e9partition des th\u00e8mes, \u00e9ch\u00e9ancier de publications<\/li><li><strong>Atelier : planning \u00e9ditorial <\/strong><\/li><\/ul><p>\u00a0<\/p><p><strong>Nouer des relations et d\u00e9velopper son r\u00e9seau<\/strong><\/p><ul><li>Interaction apr\u00e8s publication : r\u00e9pondre aux commentaires, contacter en priv\u00e9<\/li><li>Commenter des comptes plus influents pour profiter de leur audience<\/li><li>Strat\u00e9gie de connexion : invitations cibl\u00e9es, gestion des param\u00e8tres de confidentialit\u00e9<\/li><li>Approche \u201cdonnant\/donnant\u201d : commenter ceux qui vous commentent, entretenir la relation<\/li><\/ul><p>\u00a0<\/p><p><strong>Page Entreprise : grands principes\u00a0<\/strong><\/p><ul><li>R\u00f4le de la page entreprise pour la marque employeur (projets, culture, recrutements)<\/li><li>Moins d\u2019impact organique que le profil perso : comment l\u2019utiliser efficacement ?<\/li><li>Coordination avec le profil perso pour multiplier la visibilit\u00e9<\/li><\/ul><h2><strong>Annexes fournies<\/strong><\/h2><p>\u00c0 l\u2019issue de la formation, chaque participant recevra un <strong>kit \u201cLinkedIn Pro\u201d<\/strong> comprenant :<\/p><ul><li>Guide complet pour optimiser son profil LinkedIn<\/li><li>Templates de posts<\/li><li>Check-list \u201cLigne \u00e9ditoriale\u201d (piliers, cibles, objectifs)<\/li><li>Templates de calendrier \u00e9ditorial<\/li><li>Bonnes pratiques pour interagir avec son r\u00e9seau (commentaires, messages priv\u00e9s)<p>\u00a0<\/p><\/li><\/ul><p>Avec ce kit et l\u2019ensemble des exercices r\u00e9alis\u00e9s pendant la formation, les participants pourront <strong>mettre en pratique imm\u00e9diatement<\/strong> les acquis pour d\u00e9velopper leur visibilit\u00e9, leur autorit\u00e9 et leur marque employeur sur LinkedIn.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5dab754 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5dab754\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9296b66\" data-id=\"9296b66\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-66cfa0d\" data-id=\"66cfa0d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f262431 elementor-widget elementor-widget-toggle\" data-id=\"f262431\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2541\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2541\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-right\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Informations compl\u00e9mentaires <\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2541\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2541\"><p><strong>Modalit\u00e9s et d\u00e9lais d\u2019acc\u00e8s :\u00a0<\/strong>Les modalit\u00e9s d\u2019acc\u00e8s se font \u00e0 partir d\u2019un bulletin d\u2019inscription individuel en ligne sur notre site au maximum 48h avant le d\u00e9but de formation. Vous recevrez une confirmation d\u2019inscription sous 24h par e-mail pour toute commande r\u00e9gl\u00e9e en carte bleue. Pour une commande effectu\u00e9e avec un r\u00e8glement par ch\u00e8que ou virement la confirmation d\u2019inscription sera uniquement envoy\u00e9e par e-mail \u00e0 r\u00e9ception du r\u00e8glement.<\/p><p>En mode intra entreprise, le client valide le devis 2 semaines minimum avant la session.<\/p><p><strong>Pr\u00e9requis :<\/strong> Aucun<\/p><p><strong>Moyens d\u2019\u00e9valuation et validation de la formation :<\/strong><\/p><ul><li>Des quizz et exercices divers et vari\u00e9s sont propos\u00e9s pour \u00e9valuer vos connaissances, comp\u00e9tences.<\/li><li>Un questionnaire est envoy\u00e9 avant la formation et apr\u00e8s la formation pour \u00e9valuer les connaissances sur les objectifs de la formation<\/li><li>Un certificat de r\u00e9alisation d\u2019action de formation est d\u00e9livr\u00e9 en fin de formation.<\/li><\/ul><div>\u00a0\u00a0<\/div><p><strong>M\u00e9thodologies et supports utilis\u00e9s<\/strong> : Diaporama PowerPoint, support de formation pour le participant, cas pratiques, \u00e9changes d\u2019exp\u00e9rience et documents annexes<\/p><p><strong>Mat\u00e9riel n\u00e9cessaire\u00a0:<\/strong>\u00a0Micro (sur son ordinateur ou via un casque) et si possible une cam\u00e9ra.<\/p><p><strong>Accessibilit\u00e9\u00a0:\u00a0<\/strong>Pour toute question sur l\u2019accessibilit\u00e9 aux personnes \u00e0 mobilit\u00e9 r\u00e9duite, en situation de handicap ou toute demande sp\u00e9cifique nous vous prions de prendre contact avec le service formation par e-mail\u00a0:\u00a0<a href=\"mailto:formations@e-c-f.fr\">formations@e-c-f.fr<\/a>\u00a0ou par t\u00e9l\u00e9phone au 01 47 42 55 74.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9842a9a\" data-id=\"9842a9a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-22ef075c elementor-section-content-top elementor-reverse-mobile elementor-reverse-tablet elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"22ef075c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3085fca\" data-id=\"3085fca\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0440e46 elementor-widget elementor-widget-heading\" data-id=\"0440e46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INSCRIPTIONS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0c6a45 elementor-add-to-cart--align-center elementor-widget elementor-widget-woocommerce-product-add-to-cart\" data-id=\"f0c6a45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"woocommerce-product-add-to-cart.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"elementor-add-to-cart elementor-product-variable\">\n\t\t\t\n<form class=\"variations_form cart\" action=\"https:\/\/ecf-formations.fr\/index.php\/produit\/prendre-la-parole-sur-linkedin\/\" method=\"post\" enctype='multipart\/form-data' data-product_id=\"34459\" data-product_variations=\"false\">\n\t\n\t\t\t<table class=\"variations\" cellspacing=\"0\" role=\"presentation\">\n\t\t\t<tbody>\n\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t<th class=\"label\"><label for=\"pa_formule\">FORMULE<\/label><\/th>\n\t\t\t\t\t\t<td class=\"value\">\n\t\t\t\t\t\t\t<select id=\"pa_formule\" class=\"\" name=\"attribute_pa_formule\" data-attribute_name=\"attribute_pa_formule\" data-show_option_none=\"yes\"><option value=\"\">Choisir une option<\/option><option value=\"adherent-anecs-cjec\" >Adh\u00e9rent ANECS \/ CJEC<\/option><option value=\"adherent-ecf-pack-argent-or-platine-journee-presentiel\" >Adh\u00e9rent ECF pack argent\/or\/platine - Journ\u00e9e Pr\u00e9sentiel<\/option><option value=\"adherent-ecf-pack-bleu-journee-presentiel\" >Adh\u00e9rent ECF pack bleu - Journ\u00e9e Pr\u00e9sentiel<\/option><option value=\"non-adherent\" >Non-adh\u00e9rent ECF<\/option><\/select>\t\t\t\t\t\t<\/td>\n\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t<th class=\"label\"><label for=\"pa_date\">DATE<\/label><\/th>\n\t\t\t\t\t\t<td class=\"value\">\n\t\t\t\t\t\t\t<select id=\"pa_date\" class=\"\" name=\"attribute_pa_date\" data-attribute_name=\"attribute_pa_date\" data-show_option_none=\"yes\"><option value=\"\">Choisir une option<\/option><option value=\"02-07-2026-marseille-09h00-17h30-julie-cabot\" >02\/07\/2026 - MARSEILLE - 09H00 - 17H30 - JULIE CABOT<\/option><option value=\"04-06-2026-toulouse-09h00-17h30-julie-cabot\" >04\/06\/2026 - TOULOUSE - 09H00 - 17H30 - JULIE CABOT<\/option><option value=\"18-06-2026-montpellier-09h00-17h30-julie-cabot\" >18\/06\/2026 - MONTPELLIER - 09H00 - 17H30 - JULIE CABOT<\/option><\/select><a class=\"reset_variations\" href=\"#\" aria-label=\"Effacer les options\">Effacer<\/a>\t\t\t\t\t\t<\/td>\n\t\t\t\t\t<\/tr>\n\t\t\t\t\t\t\t<\/tbody>\n\t\t<\/table>\n\t\t<div class=\"reset_variations_alert screen-reader-text\" role=\"alert\" aria-live=\"polite\" aria-relevant=\"all\"><\/div>\n\t\t\n\t\t<div class=\"single_variation_wrap\">\n\t\t\t<div class=\"woocommerce-variation single_variation\" role=\"alert\" aria-relevant=\"additions\"><\/div><div class=\"woocommerce-variation-add-to-cart variations_button\">\n\t\n\t<div class=\"quantity\">\n\t\t<label class=\"screen-reader-text\" for=\"quantity_6a0bfb141f321\">quantit\u00e9 de PRENDRE LA PAROLE SUR LINKEDIN<\/label>\n\t<input\n\t\ttype=\"hidden\"\n\t\t\t\tid=\"quantity_6a0bfb141f321\"\n\t\tclass=\"input-text qty text\"\n\t\tname=\"quantity\"\n\t\tvalue=\"1\"\n\t\taria-label=\"Quantit\u00e9 de produits\"\n\t\t\t\tmin=\"1\"\n\t\t\t\t\tmax=\"1\"\n\t\t\t\t\t\t\tstep=\"1\"\n\t\t\tplaceholder=\"\"\n\t\t\tinputmode=\"numeric\"\n\t\t\tautocomplete=\"off\"\n\t\t\t\/>\n\t<\/div>\n\n\t<button type=\"submit\" class=\"single_add_to_cart_button button alt\">Ajouter au panier<\/button>\n\n\t\n\t<input type=\"hidden\" name=\"add-to-cart\" value=\"34459\" \/>\n\t<input type=\"hidden\" name=\"product_id\" value=\"34459\" \/>\n\t<input type=\"hidden\" name=\"variation_id\" class=\"variation_id\" value=\"0\" \/>\n<\/div>\n\t\t<\/div>\n\t\n\t<\/form>\n\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-be5bc4b\" data-id=\"be5bc4b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97d1ab7 elementor-widget elementor-widget-heading\" data-id=\"97d1ab7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>TARIFS - CLASSE PRESENTIEL<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63824c9 elementor-widget elementor-widget-price-list\" data-id=\"63824c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"price-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<ul class=\"elementor-price-list\">\n\n\t\t\t\t\t\t\t\t\t<li class=\"elementor-price-list-item\">\t\t\t\t\n\t\t\t\t<div class=\"elementor-price-list-text\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-price-list-header\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-title\">\n\t\t\t\t\t\t\tNon adh\u00e9rent\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-price\">600\u20ac TTC<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"elementor-price-list-item\">\t\t\t\t\n\t\t\t\t<div class=\"elementor-price-list-text\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-price-list-header\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-title\">\n\t\t\t\t\t\t\tAdh\u00e9rent ANECS\/CJEC\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-price\">216\u20ac TTC<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/li>\t\t\t\t\t\t\t\t\t\t\t\t<li><a class=\"elementor-price-list-item\" href=\"#\">\t\t\t\t\n\t\t\t\t<div class=\"elementor-price-list-text\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-price-list-header\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-title\">\n\t\t\t\t\t\t\tAdh\u00e9rent ECF pack argent\/or\/platine\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-price\">372\u20ac TTC<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a><\/li>\t\t\t\t\t\t\t\t\t\t\t\t<li><a class=\"elementor-price-list-item\" href=\"#\">\t\t\t\t\n\t\t\t\t<div class=\"elementor-price-list-text\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-price-list-header\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-title\">\n\t\t\t\t\t\t\tAdh\u00e9rent ECF pack bleu\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-separator\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-price-list-price\">456\u20ac TTC<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a><\/li>\t\t\t\t\t\n\t\t<\/ul>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a15c22a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a15c22a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-53f424f1\" data-id=\"53f424f1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6efdfee2 elementor-widget elementor-widget-image\" data-id=\"6efdfee2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ecf-formations.fr\/wp-content\/uploads\/2020\/05\/logo-formations_blanc-2.png\" title=\"logo-formations_blanc-2\" alt=\"logo-formations_blanc-2\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ab1ee55 elementor-tablet-align-start elementor-hidden-tablet elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"6ab1ee55\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-phone\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">01 47 42 08 60<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-envelope\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"> formations@e-c-f.fr<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-marker-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">51, rue d'Amsterdam - Paris 75008<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-68519a64\" data-id=\"68519a64\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fd3ab1d elementor-widget elementor-widget-heading\" data-id=\"6fd3ab1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">FORMATIONS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b005244 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"4b005244\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/ecf-formations.fr\/index.php\/accueil\/formations\/toutes-les-formations\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Toutes les formations<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-69a8d1a8\" data-id=\"69a8d1a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b6ff74a elementor-widget elementor-widget-heading\" data-id=\"5b6ff74a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">TARIFICATIONS<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1873ceae elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"1873ceae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/ecf-formations.fr\/index.php\/accueil\/adhesion\/\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Adh\u00e9sions<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6d9b46f\" data-id=\"6d9b46f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58859065 elementor-widget elementor-widget-heading\" data-id=\"58859065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/ecf-formations.fr\/index.php\/mentions-legales\/\">MENTIONS L\u00e9GALES<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5f119a elementor-widget elementor-widget-heading\" data-id=\"c5f119a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"http:\/\/ecf-formations.fr\/index.php\/conditions-generales-de-vente-ecf-formations\/\">cgv<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Je m&rsquo;inscris Dur\u00e9e de la formation 07H30 Formation \u00e9galement disponible en intra. Nous contacter : 01 47 42 55 74 Animateur Julie CABOT Publics Experts-comptables Commissaires aux comptes\/ associ\u00e9s et collaborateurs de cabinets Responsables de la communication ou toute personne charg\u00e9e de d\u00e9velopper la visibilit\u00e9 du cabinet FORMAT Pr\u00e9sentiel NIVEAU FONDAMENTAUX PRE-REQUIS Disposer d\u2019un compte [&hellip;]<\/p>\n","protected":false},"featured_media":467,"template":"","meta":[],"product_brand":[],"product_cat":[16,36],"product_tag":[242,66],"class_list":{"0":"post-34459","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-cabinet","7":"product_cat-management-et-soft-skills","8":"product_tag-cabinet-strategie-et-performance","9":"product_tag-managementsoftskills","11":"first","12":"instock","13":"sold-individually","14":"shipping-taxable","15":"purchasable","16":"product-type-variable"},"_links":{"self":[{"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product\/34459","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":18,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product\/34459\/revisions"}],"predecessor-version":[{"id":35296,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product\/34459\/revisions\/35296"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/media\/467"}],"wp:attachment":[{"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/media?parent=34459"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product_brand?post=34459"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product_cat?post=34459"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ecf-formations.fr\/index.php\/wp-json\/wp\/v2\/product_tag?post=34459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}